Kellogg Transports Fans to the World of ZAG Heroez Miraculous

One of the most beloved cereal brands is uniting with the globally popular animated kids TV show, ZAG.

Inspired by the show’s leads, two Parisian teens who magically transform into secret superheroes Ladybug and Cat Noir, the new cereal perfectly encapsulates their heroic adventures to save their city. This first-ever macaron-flavored cereal from Kellogg is reminiscent of the classic Parisian treat with sweet, strawberry flavored pink and purple cereal pieces capturing Ladybug and Cat Noir’s powers through their Kwamis, Tikki and Plagg, coupled with white marshmallows.

“Both Kellogg’s cereal and Miraculous have incredibly devoted fan bases,” said Laura Newman, senior director of brand marketing at Kellogg Company. “We’re calling on all fans of Miraculous to don their super-suits and kickstart the day with this new Parisian-inspired cereal celebrating the many adventures of Ladybug and Cat Noir.”

“For more than a century, people have started their day with Kellogg’s cereal, creating lasting memories for generations,” commented Jeremy Zag, Founder and CEO, ZAG. “We are so proud to offer our fans a new way to interact with their favorite heroes, offering families some inspiration and energy to start their day.”

At Kellogg Company, our vision is a good and just world where people are not just fed but fulfilled. We are creating better days and a place at the table for everyone through our trusted food brands Net sales in 2022 were over $15.3 billion, comprised principally of snacks as well as convenience foods like cereal, frozen foods, and noodles.